Office of Communications & Marketing
Protecting, promoting and enhancing the UofL brand
About Us
As a centralized unit reporting to the Office of the President, OCM is tasked with internal and external communications and brand marketing in support of the university’s strategic plan goals. But more importantly, we are alums, fans, supporters and people who truly want to see this university grow and thrive.
We protect, promote and enhance the UofL brand so the university can achieve its strategic plan goals of being a great place to learn, discover, connect and work. We lead the university community to speak in a unified voice that makes an emotional connection with people and compels them to take action.
UofL's Here & Beyond campaign wins several Educational Advertising Awards
The University of Louisville’s Here & Beyond campaign won 11 honors at the 40th Annual Educational Advertising Awards, announced March 7, 2025. Here & Beyond was a big winner, taking home several gold, silver and bronze designations.
Explore Communications & Marketing
Relationship Management
OCM isn’t just about marketing and communication plans. We are also charged with non-project-based objectives, including building and maintaining relationships on behalf of the university in key areas.
Campus Marketing Tools
We work to acquire access to resources that help units get their message heard. Through a wide array of options, we provide quick access to information and materials that can help units make informed decisions and take action on their ideas.
Policies & Standards
We are tasked with developing and maintaining many of these standards and policies regarding marketing and communications.